Learn.
Accelerate.
Two tracks. Concrete modules. No theory slides — hands in the code, the tools, the real cases.
AI for business.
For leaders and managers of small and mid-sized companies. No technical prerequisites.
We don't train you to build. We train you to decide, frame and steer.
À la carte.
Each module stands alone. 7 hours. One deliverable. One clear price.
01
Foundation · Recommended first
M1 · Framing AI in your company
Deliverable : 90-day AI roadmap
From €590 excl. VAT / participant / day
See the programme →02
Business
M2 · Automating your processes
Deliverable : One process mapped and one automated step
From €590 excl. VAT / participant / day
See the programme →03
Business
M3 · AI and the sales function
Deliverable : Sales kit — prospecting + proposal
From €590 excl. VAT / participant / day
See the programme →04
Business
M4 · AI and communications
Deliverable : Voice guide + one piece adapted into 3 formats
From €590 excl. VAT / participant / day
See the programme →05
Business
M5 · AI and human resources
Deliverable : Two HR processes equipped, with their safeguards
From €590 excl. VAT / participant / day
See the programme →06
Cross-cutting · Can be taken alone
M6 · Data, confidentiality, compliance
Deliverable : Your company's AI usage charter
From €590 excl. VAT / participant / day
See the programme →07
Steering · Requires M1
M7 · Steering an AI project
Deliverable : Scoping file for a real project
From €590 excl. VAT / participant / day
See the programme →08
Steering · Requires M1
M8 · Managing an augmented team
Deliverable : 6-month change management plan
From €590 excl. VAT / participant / day
See the programme →Four career tracks.
Each track combines 4 modules chosen for one profile. A clear path across the year.
SME leader
Frame, decide and steer your company's AI transformation.
M1 · M6 · M7 · M8
€9,500 (excl. VAT) on-site
€8,200 (excl. VAT) remote
Operations & administration
Automate your processes, secure your uses, bring your teams along.
M1 · M2 · M6 · M8
€9,500 (excl. VAT) on-site
€8,200 (excl. VAT) remote
Sales & marketing
Multiply your sales power, shape your brand, by the book.
M1 · M3 · M4 · M6
€9,500 (excl. VAT) on-site
€8,200 (excl. VAT) remote
HR & transformation
Equip the HR function, support change management.
M1 · M5 · M8 · M6
€9,500 (excl. VAT) on-site
€8,200 (excl. VAT) remote
Two formats. Up to 10 participants.
On-site
- Duration
- One 7-hour day
- Location
- At the Comptoir Général, Besançon
- Included
- Coffee / tea
- Group size
- Up to 10 participants
Remote
- Duration
- 2 sequences of 3.5 hours, in the same week
- Setup
- Video + collaborative workspace
- Group size
- Up to 10 participants
We adapt the rhythm to your constraints. A company that can't free three people for a whole day will often take two mornings.
We teach at the Comptoir Général.
A hybrid venue in the heart of Besançon. Coworking, meeting rooms, residency — 500 m² designed to make people work together.
Your teams come, learn, and produce their deliverable. They leave with something other than a hotel room in their eyes.
Seminars, events, hospitality — the place has a life beyond training.
Discover the Comptoir Général →
Who teaches.
Baptiste Piquard and Aurélien Vialet. FEAT's two founders. 25 years of craft each — strategy, entrepreneurship, tech, LLMOps.
What they teach, they do. What they have you produce, they have already produced themselves.
What happens in the room.
100%
Your cases, not examples
Each participant brings 2 to 3 real situations. They are the raw material for the whole day.
60%
of the time in practice
A design constraint, not a marketing line. We produce, we adjust, we redo.
1
deliverable per module
Produced by the participant. Usable from Monday. Showable to their board.
One module.
One team.
This week.
We fit your calendar. We can have a first talk in 20 minutes.
Let's discuss your needsBuild your digital with AI.
For teams who want to build their own web presence. Claude Code, Lovable, no-code and low-code. We teach you to do it, not to delegate it.
ForComms, marketing, leadership teams
À la carte.
Each module stands alone. One deliverable. One clear price.
B1
Foundation · Recommended first
Launch a site with AI
Deliverable : A live site, on your domain
From €590 excl. VAT / participant / day
See the programme →B3
Business
Connect your tools
Deliverable : Three integrations live
From €590 excl. VAT / participant / day
See the programme →B4
Business
Evolve your digital on your own
Deliverable : One feature shipped and a maintenance routine
From €590 excl. VAT / participant / day
See the programme →B5
Business · Half-day
SEO and visibility with AI
Deliverable : 3-month content plan and optimised pages
Half-day · rate to be confirmed
See the programme →B6
Business
AI e-commerce
Deliverable : A shop ready to take payment
From €590 excl. VAT / participant / day
See the programme →B7
Business · Half-day
Automate your comms
Deliverable : One automated content flow
Half-day · rate to be confirmed
See the programme →